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Appointedd Customer Success Story: Castlefield Beauty Bar

Posted by Marc Blake on Jul 21, 2016 1:23:39 PM

Castlefield Beauty Bar is a super-stylish hair and beauty salon in the heart of Manchester city centre, specialising in hair, nails, makeup and massages for both ladies and gents.

Castlefield Beauty Bar’s owner, Anish has used Appointedd since August 2015 to completely manage his business.  Anish chose Appointedd’s online booking software as it seamlessly integrated with his existing POS system - Epos Now.

Using Epos Now and Appointedd enables Anish to manage his entire business from his back pocket, with visibility to all sections of his business, from appointment booking to staff management.

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Topics: small business, salons

5 Top Online Tools for SMEs

Posted by Rebecca Parker on Jul 20, 2016 9:00:00 AM

Here at Appointedd we want to help you run your business in any way we can. That's why we'd like to share with you our top picks of productivity-boosting, time-saving, super-powering tools and apps.

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Topics: apps, integrations, tools

7 Tricks For Hitting The Mark With Your Email and SMS Marketing

Posted by Rebecca Parker on Jul 18, 2016 10:00:00 AM

When it comes to marketing messages, we can sometimes feel like they're a necessary evil to be sent reluctantly and apologetically. Certainly we all know how annoying they can be when done badly - watching your inbox get alarmingly clogged with updates from a company you can't even remember buying from, and being disappointed when a text turns out not to be from your pal but from Kevin's Car Wash telling you to come and try their new wax service.

But wait, cheer up, because marketing doesn't have to be this way. Here are seven tips for making your marketing stand out and hit the bullseye, without driving your audience to go on an unsubscribing frenzy.

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Topics: email marketing, SMS marketing

#Featuredd: Links Barbers

Posted by Marc Blake on Jul 7, 2016 7:00:00 AM

Up next in Appointedd's Featuredd series, we spoke with Gavin of Links Barbers, a barber shop in Brunstfield, Edinburgh. Gavin has been a barber for six years and has used Appointedd since October 2015. We speak to Gavin about opening a barber shop in Bruntsfield, using Appointedd, and taking control of his time.

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Topics: Small Businesses, small business owners, FEATUREDD

#TeamAppointedd welcomes Marie Macklin CBE on the Board

Posted by Marc Blake on Jun 27, 2016 4:25:57 PM

It’s not all doom and gloom when it comes to #smallbiz news. Here at Appointedd, we are dedicated to building the strongest team we can to navigate the undoubtedly stormy waters ahead. As such, we are delighted to announce that experienced entrepreneur Marie Macklin CBE, CEO of The Klin Group and Macklin Enterprise Partnerships, has joined Appointedd as a Non-Executive Director.

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Topics: appointedd, announcements

How to take bookings online

Posted by Marc Blake on Jun 16, 2016 12:07:00 PM

Business is no longer 9 to 5, Monday to Friday. Today the modern consumer is digitally savvy and socially connected. They want to be able to book at any time, anywhere, on any device.

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Topics: online booking

FEATUREDD: Escape Spa

Posted by Rebecca Parker on Jun 9, 2016 9:57:36 AM

Set in an Edinburgh old town street like a bright blue gem of a business, Escape Spa offers beauty and relaxation treatments from manicures to Swedish massages. They also happen to be wonderful Appointedd customers: I set off on an uncharacteristically humid June afternoon to pay them a visit and chat about how the business uses Appointedd.

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Topics: FEATUREDD

Plan Your Social Media for The Whole Week in 15 Minutes with This Template

Posted by Rebecca Parker on Jun 8, 2016 9:30:00 AM

Social media is one of those things that, like a Jamie Oliver recipe or the perfect ponytail, requires a lot of effort to give the appearance of being effortlessly successful. We've raved before about what fantastic tools social media platforms are for promoting your business, but what people don't often talk about is just how much work goes in to cultivating a following and keeping the whole thing ticking over.

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Topics: social media marketing

Feature Friday: Classes and Courses and Events... oh my

Posted by Rebecca Parker on Jun 3, 2016 11:00:00 AM

This week, Team Appointedd was excited to unveil a fantastic development that's been a long time in the making. It's now super easy to run classes and courses of all kinds with Appointedd! Here's a whistle-stop tour of the updates and how you can use them to boost your online booking abilities.

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Topics: Features, classes

Turn More Facebook Likes into Customers in Just 3 Steps

Posted by Rebecca Parker on Jun 1, 2016 9:30:00 AM

Your business Facebook page is a fantastic tool for promotion and communication, but have you ever felt that there's this annoying gap between how many people like you online and how many paying customers actually walk through the door? The good news is, we have the method for taking all that cyber traffic and turning it into real-life business.

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Topics: Facebook booking