You’ve got your idea, your business model, and buckets of enthusiasm. By all accounts, you should be gearing up to get this show on the road, but that bank account is looking pretty unhelpfully, well, empty.
Christmas and New Year are creeping up fast… Eeek! But don’t panic, we’ve got your back.
Such a busy season ahead means business at your hair or beauty salon will be thriving. It’s your biggest chance of the year to make money - so now is the time to step it up, because in a few weeks you’ll be way too busy!
As an accompaniment to our Guide to Social Media Marketing, we have put together the ultimate guide to email marketing (we spoil you, we really do).
Email marketing is sometimes thought to be ‘outdated’ and ‘old school’, but there are 4.3 billion email accounts in the world and together we all send 196 billion emails a DAY.
If you still aren’t convinced, 91% of customers check their emails every single day, and 77% of consumers say they actually prefer email marketing.
So it’s a great way to market your business and it’s actually really easy to get right.
Here are our top tips to perfecting your email style to get business flooding in.
Being on top of your social media is tough work and all of your great content on Facebook will be attracting a whole new audience that you can capture. This blog post gives you Appointedd’s 5 top tips to turning social traffic into a full appointment book.
Your company website is often the first point of contact with new customers. They’re looking for a service and suddenly, like the Lady of Lake emerging with Excalibur, there your business appears, wielding the answer.
Running a small business can be one wacky roller-coaster ride at times. Stress can build-up, making it difficult to focus. Your task list can seem never-ending and you have no idea where to start. What’s more is that this stress could affect your staff, clients and even family life.
As a solopreneur your time is how you make your money which is why taking a proper break without thinking about your business can feel so impossible. But recent study on LinkedIn has shown that being busy, despite sometimes being seen as a badge of honour, just makes us less productive, creating a neverending cycle of stressed, busy people.